Color Riche Intense Volume Matte Lipstick by L'Oréal Paris offers a true matte finish with the benefits of a moisturizing lip balm. Enriched with carefully selected nourishing ingredients like hyaluronic acid and argan oil, this lipstick provides intense hydration and a volumizing effect. It delivers up to 16 hours of wear, keeping your lips intensely pigmented with vibrant color all day long. The innovative formula of L'Oréal Color Riche Matte leaves your lips feeling hydrated and looking plump for a perfect finish. This lip solution is transfer-proof, non-staining, and contains the highest concentration of pigment for spectacular color at any time of the day.APPLICATION:Apply the lipstick to your lips, starting from the center and gliding the formula towards the corners, spreading the color across the entire lip area.